The wedding programs and services of Amazon.com Inc. will soon start accepting Bitcoin.
The news comes as Amazon is exploring a range of ways to make Bitcoin a more mainstream way of paying for goods and services.
Bitcoin’s value has been soaring, and as demand for it grows, Amazon has found itself competing with banks and other payment platforms that want to accept it as a form of payment.
Amazon said Monday it will begin accepting Bitcoin in some of its online services beginning this week.
Bitcoin was first created in 2009 by a hacker who wanted to use the technology to pay for items online.
The announcement follows the announcement last month that Amazon had opened an account at a Japanese bank and is testing the payment option with other Japanese banks.
The bank account will be used for purchasing Amazon products.
Amazon spokeswoman Joanna Miller said the company has been exploring payment options for many years and is currently exploring payment methods for some of the same items and services it offers with other banks and credit cards.
She said the move was part of an ongoing process to develop a more consistent and secure payment system.
Amazon’s efforts to use Bitcoin have been in a slow and incremental manner.
It’s unclear whether other companies will follow suit.
It was a challenge to get retailers to accept Bitcoins because retailers are required by law to verify consumers’ identities, and it took years for businesses to make the switch.